THE MOST CULTURED DRINK IN THE WORLD
RÄNDÖM® Sauna Fresh is a new Finnish non-alcoholic beverage concept that combines a refreshing functional drink with a cultural experience in a way that has never been done before.
Each can features a QR code that opens a random piece of content from our online gallery. You might encounter contemporary art, poetry, design, photography, sound, cultural history, or new perspectives on Finnish culture.
More than just a drink
RÄNDÖM® Sauna Fresh is more than just a unique, refreshing recovery drink. It’s a new way to bring together the sauna, wellness, culture, meaning, and community.
While Sauna Fresh meets the growing demand for a non-alcoholic, refreshing, and wellness-promoting option, it also gives you a reason to pause for a moment and enjoy some interesting cultural content.
The can serves as a vessel for stories. The drink serves as a conversation starter.
Why should you add RÄNDÖM® Sauna Fresh to your product lineup?
- a new Finnish functional beverage option
- a unique, fresh taste
- electrolyte replenishers
- lemon balm extract, which supports cognitive performance and reduces stress
- not artificial
- a natural alternative
RÄNDÖM® Sauna Fresh – when you want a drink that hydrates, soothes, sharpens your focus, and refines your senses.
Every can also supports the future
For every can sold, a donation is made to support the nationwide Nuori Kulttuuri initiative. The goal is simple: to ensure that there will continue to be new creators, new voices, and new reasons to be curious in the future.